Parrot Analytics has been listed as a market research company. Attack on Titan as the world’s most “in-demand” television show of 2021 in its 4th annual Global TV Demand Awards. This title was previously awarded to series like Game of Thrones and The Walking Dead.
Studio Mappa’s Attack on Titan was also named the most “in-demand” anime series.
Dragon Ball Z was awarded the most in-demand legacy series; earned the most consumer demand. The title for “excellent streaming platform” went to Disney Plus.
The winners for the 2021 Global TV Demand Awards are:
· World’s Choice – Most In-Demand TV Show in the World 2021: “Attack on Titan”
· Most In-Demand Anime Series of 2021: “Attack on Titan”
· Most In-Demand Asian Export of 2021: “Yeh Rishta Kya Kehlata Hai”
· Most In-Demand Book Adaptation of 2021: “The Witcher”
· Most In-Demand Children’s Series of 2021: “Spongebob Squarepants”
· Most In-Demand Comedy Series of 2021: “Brooklyn Nine-Nine”
· Most In-Demand Documentary Series of 2021: “A Perfect Planet”
· Most In-Demand Drama Series of 2021: “The Walking Dead”
· Most In-Demand European Export of 2021: “La Casa de Papel”
· Most In-Demand Horror Series of 2021: “American Horror Story”
· Most In-Demand Latin American Export of 2021: “Dark Desire”
· Most In-Demand Legacy Series of 2021: “Dragon Ball Z”
· Most In-Demand Reality Series of 2021: “Shark Tank”
· Most In-Demand Revolutionary Series of 2021: “Squid Game”
· Most In-Demand Sci-Fi & Fantasy Series of 2021: “The Witcher”
· Most In-Demand Series Debut of 2021: “Squid Game”
· Most In-Demand Superhero Series of 2021: “WandaVision”
· Most In-Demand Superhero Talent of 2021: “Tom Hiddleston”
· Most In-Demand True Crime Series of 2021: “Q: Into the Storm”
· Exceptional Streaming Platform of 2021: Disney+
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According to the company’s analysis, anime is the third most popular TV series genre after criminal dramasAnd comedy sitcoms. Anime demand has surged by 118% year over year, and the genre’s global demand share increased from 4.2% to 7.1%.
As per a previous report by Parrot Analytics, demand for anime “has nearly doubled since 2017”.
Between January and December 2021, the global demand for non English language content grew at nearly twice the rate as English-language content. The demand for Japanese-language content rose by 83%, mainly due to anime series. Meanwhile, the demand for Korean-language material increased by 37%.
Julia AlexanderSenior strategy analyst,, explained that the result reflected changing audience preferences for international content and highlighted accessibility as a key element.
“This year’s Global TV Demand Award winners reaffirm that accessibility is key to audiences around the world finding their next favorite show. High-caliber anime series out of Japan, like ‘Attack on Titan,’ are more easily available now than ever before, streamlining the process of discovery, consumption, and conversation. It is more likely that a show from South Korea or Spain will reach a wider audience than a show from its home region as entertainment platforms increasingly look to international markets. This year’s winners reiterate demand for international content is higher than ever — they just need to be in sight to remain top of mind,” she said.
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Source: ANN, Senal News